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 Which Tier Is Right For Your Business?
Local SEO Pricing starts at $300/month up to
$1,100/month. It is our practice to look at your site and suggest which Tier is right for
you. In general,
Tier 1 is perfect for local businesses with little
to no competition and in much less populated areas. For example, a dog groomer in
Middleburg, Florida would benefit from a simple Tier 1
service.
Tier 2 is reserved for local business that may have
moderate competition, or in areas of lower population (or vice versa). For example, a
personal injury lawyer in San Diego, CA. would fit into that category. Or perhaps an
underwater basket weaver in Jacksonville, FL.
Tier 3 is needed if your competition is high, and
you reside/cater to a well-populated city. Think: lawyer in New York. Tier 1 simply wouldn’t
work for this type of business.
These examples are just that, though. In some cases Tier 2 might
work. It all depends on your current site’s performance, and what would be needed to see
positive results from a local SEO campaign.
Rest assured, we will point you in the right direction for your
business. After all, isn’t that the point?
 Local SEO
Details
You may notice that the items included in our services appear differently than those of other
sites. This is because as much as we try, SEO simply can’t be a one-size-fits-all service. The
following should help clear up some of the common questions.
 How Many
Directories?
You’ll notice that we don’t mention the exact number of directories to which your site will be
submitted. There are 2 major reasons for this. First, we don’t know how many it will take to see
results for your specific business. Second, some industries don’t have a lot of directories from
which to choose in regard to niche types.
Generally, there are about 30 to 40 local directories we can really
count on. These include the likes of yellowpages.com, etc. But the niche and general
directories are something of a mystery until we look at your site specifically. Sometimes
there are plenty, sometimes there aren’t many.
 Internal Link
Structure
Another part of the optimization process is the links that direct a visitor and the search engines
to other pages of your site. With an optimized internal linking structure, you will help the search
engines find all of the pages of your site, and direct visitors to the pages they are looking for.
This will also help the search engines determine what a site's individual pages are all about, thus
helping them to rank those pages appropriately.
 Required
Commitments
You’ll notice that there are different commitments required for the different tiers. The reason for
this is not that it will only take 3 months to see results from tier 1, but that it will take
around three months to see a positive movement. Unfortunately there’s no way to tell exactly how
well your site will perform in an exact amount of time. However, once a commitment is finished we
offer the option to continue services on a monthly
basis.
Each commitment was created so that we can show a positive
performance, thus proving to you that our services are worth the investment. There are cases
in which a client simply doesn’t need our services after a commitment has been met, and we
don’t like the idea of locking anyone into a contract when it isn’t needed. Tier 2, being a
proper choice for some businesses requires a longer commitment (just as Tier 3) simply to
give us enough time to show you what we can do.
Besides, if we lost every client we ever got as soon as a commitment
was completed, we weren’t doing our jobs with enough integrity anyway, and we wouldn’t
deserve your business. Each commitment ensures that the right amount of effort is given to
your specific website’s needs, and that you as the client makes the decision to stay with us
or not.
 Link Building Efforts
Generally speaking, we don’t consider directory submissions to fall into the category of
“link-building.” Sure, for many small businesses that’s all that is needed to achieve ranking
success. But for the more competitive sites, a little outside-of-the-box thinking is required. Our
link-building efforts are catered to those more competitive industries, and come from quality,
relevant websites.
 As Needed Content Creation?
There was a time when we wouldn’t quote services without taking content creation
into account. But, as most things Internet-related, the general populace has become quite
savvy. Every once in a while (and with more frequency as the years pass) we get control over
sites that don’t need content creation. Believe it or not, each of these prices were created
under the assumption that the trend will continue. We simply dip into our own pocket should
content be a need. How many companies do that? Yeah, well. That’s just how we like to do
business.
Well, those are the most common questions. If you have any that weren’t answered
here or If you’re interested in services please contact us and we’ll be happy to help. Here’s
to your success.
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Thinking
National?